Small businesses are always looking for ways to increase profitability, efficiency, and productivity. One of the ways in which this can be achieved, according to research, is by utilizing professional email marketing services. Many small businesses also rely on email marketing due to the ease of use and cost benefit.
The various email marketing services offer distinct features for certain businesses. Some are best suited for bloggers, others for e-commerce websites, yet some are perfect for social media campaigns. Whatever your needs are, there’s a solution for you.
This article discusses some of the best email marketing services which can potentially bolster your ROI. By automating the processes, workflows, tracking relevant metrics, your business will experience a turnaround. Without further ado, let’s get to it.
Professional Email Services
As a professional email marketer, I highly recommend this service. It has been providing quality service for almost 2 decades now and they keep pushing the boundaries. According to their statistics, users on their platform send over 1 billion emails daily.
It is also a very affordable service to start-up. There are tons of email templates and I will help you with the design and seamless operation, giving you a head start. In addition to this, I will help you connect your email marketing service to your Google analytics so as to enable you to track your coverage.
From its inception in 1998 (when the internet boom was just gaining traction) till now, over 100,000 small businesses have adopted their solutions to grow their business. The pricing depends on the number of active subscribers you have. Even though this is quite easy to use, you will require help with integration, testing, and template design. You can get help here.
This is, perhaps, the oldest company in this business. While other email marketing services are tailored to specific services such as blogging, restaurants, real estate, retail, etc. ConstantContact is perfect for a wide range of businesses. Worried about shifting your email contacts from one platform to another? I can help you easily integrate add-ons which will facilitate the process of importing email lists.
Together, we can also create email campaign tools, social media campaigns, keep followers engaged, customer retention metrics, track your open and click-through rates, and make necessary improvements.
This is another service professional email marketers mention with awe and reverence. Although it was founded in Poland, they have expanded the reach and now, they have offices in Canada, Russia, India, Malaysia, and of course, Singapore. It is not surprising, then, to realize that it is being utilized in over 182 countries. Let’s set up autoresponders when you’re away from work. We can also segment your different subscribers, prioritize the leads you get, etc.
There’s a lot you stand to gain when you exploit email marketing services, more so, when you employ the service of a professional email marketer. The growth of your business is one click away.